Ah, those wacky backlinks. Everyone wants a whole honkin’ armload of ‘em. Trouble is, it seems so confusing at first. What are backlinks? Are there good ones and bad ones? Where can I get them? Do they actually honk? Hopefully after you read this you will have a few clues on how to build backlinks for beginners. If you don’t have a website or blog this will probably perplex, bore or lose you in short order. Sorry, next time I will try to be more entertaining.
A backlink is simply one website linking ‘back’ to another. The reason they are valuable is that your site, blog post or other online missive will be ranked higher by the search engines (such as Google). A high SERPS ranking means traffic. And traffic is good! Unless you are in road construction, and then it is just a pain in the rear…
A backlink is always good, but some are way more valuable than others. The most common links back to your site might be comments on other blogs, online friends referring to your posts, or someone sending visitors to look at a picture, etc. A lot of the time these links are to your name, or “this article” or ‘Hat Rack Blog”. A really good backlink would be one like “how to build backlinks for beginners.” Why?
Because people might actually search for that phrase or those keywords online. They won’t probably search for “this article”, so Google will never send you any traffic because someone else’ site linked to you with the anchor words “this article”.
Where can you get excellent backlinks? Well, you can ask for them. If someone links to your article about golf shirts with an anchor like “here”, you could email them and ask if they would change it to “designer golf shirts” or whatever keywords you are looking to get traffic for. You can trade links with other sites, preferably relevant ones. A relevant site such as “Grady’s Golfing Tips” can give your golf shirts a much better link than “Stupid Funny Videos”. Unless there is a post with a funny golf video, then the link could also be good from there.
Writing ezine articles, leaving dofollow comments, making link badges, and the list goes on. I’m not an expert on any of these topics so I will let you research these on your own.
The best way is still to communicate with other site owners to obtain high quality, one way relevant backlinks with your chosen keywords. Sound hard? A search engine community network such as ConnectContent can help you work toward obtaining these links with a minimum amount of work.
Is this type of thing ‘legal’? Will you get in trouble for it with the G man? The answer is no. All the ConnectContent network does is allow members to communicate their link term preferences to other members.
So if you are a blog owner or website builder in need of quality backlinks, take a look at ConnectContent.
Hopefully this brief post gives you some helpful information on how to build backlinks for beginners.